How To Use Midjourney For Logo Design (Best Prompts)

Arek Dvornechuck
15 Mar 202308:31

TLDRThis tutorial video from Ebaq Design offers a step-by-step guide on utilizing Mid Journey for creating logos. It starts with setting up an account on Discord and creating a private server for Mid Journey. The video then demonstrates how to craft prompts for various logo types, such as letter marks, mascots, and emblems, while excluding text-based logos. It provides tips on using artistic genres and styles, artistic techniques, and referencing famous designers to refine the AI-generated logo concepts. The presenter also emphasizes the importance of telling the AI what not to include for better results. The video concludes with a mention of a blog and a book of prompts for further exploration.

Takeaways

  • 🔧 Use Midjourney for logo design by structuring your prompt with a type, subject, style, and exclusions like 'no shading details'.
  • 📝 Start by setting up your account on Midjourney via Discord and creating your own server for privacy.
  • 🎨 Choose the type of logo you want, such as a letter mark, mascot, emblem, or illustrative logo, but avoid word marks as Midjourney doesn't handle text well.
  • ✍️ Experiment with different prompts for letter marks, mascots, and emblems to see varied results.
  • 🚫 Exclude unwanted elements by using 'no' before them in your prompt, like 'no shading' or 'no realistic photo details'.
  • 🎭 Incorporate artistic genres into your prompts, such as 'psychedelic art' or 'pop art', to guide the style of the logo.
  • 🎨 Describe artistic techniques in your prompt, like 'one weight line' or 'gradient', to influence the design outcome.
  • 👨‍🎨 Reference famous designers or artists in your prompt to achieve specific styles, such as 'Paul Rand' or 'Piet Mondrian'.
  • ❌ Utilize negative instructions in your prompt to guide Midjourney on what not to include in the logo design.
  • 📈 After generating logos, refine them by upscaling, creating variations, and tweaking the design further.
  • 📚 For more detailed guidance, consider using the '50 plus Styles for logo designs' book of prompts available on the creator's website.

Q & A

  • What is the purpose of the video by Ebaq Design?

    -The purpose of the video is to demonstrate how to use Mid Journey for logo design and to provide examples of logos created using this tool.

  • What is the general structure of a prompt when using Mid Journey for logo design?

    -The general structure of a prompt starts with a slash, followed by indicating the type of logo, the subject of the logo, the style, and what to exclude, such as 'no shading details'.

  • Why is Mid Journey not suitable for word marks?

    -Mid Journey is not suitable for word marks because it is not good with text, meaning logos that feature only a typeface without any illustrative symbol.

  • How does one set up an account to use Mid Journey?

    -To set up an account, one needs to click 'join the beta', continue to Discord, sign up with an email, and create a server for private work.

  • What are the advantages of creating your own server in Discord for Mid Journey?

    -Creating your own server in Discord allows you to keep everything private and avoid the constant scrolling that comes with using the newbie room, which is crowded.

  • Can you provide an example of a prompt for creating a letter mark logo?

    -An example prompt for a letter mark logo is 'Imagine a letter mark of a letter "A", Logo, serif font, vector, and simple.'

  • How can you improve the results of a Mid Journey prompt?

    -You can improve results by excluding unwanted elements like 'no shading' or 'no realistic photo details', and by modifying the prompt with more specific keywords.

  • What is the significance of referring to artistic genres when creating a logo with Mid Journey?

    -Referring to artistic genres helps Mid Journey understand the desired style of the logo, which can lead to better and more relevant results.

  • Can you give an example of how to use artistic techniques in a Mid Journey prompt?

    -An example of using artistic techniques in a prompt is 'Imagine a simple logo of a diamond, line flat vector, no realistic photo.'

  • What is the benefit of referring to famous designers in Mid Journey prompts?

    -Referring to famous designers can guide Mid Journey to produce logos in the style of those designers, which can be a great starting point for logo design.

  • How does the video suggest using negative prompts to improve logo design results?

    -The video suggests using negative prompts to tell Mid Journey what not to include in the image, which helps in refining the design to meet the desired outcome.

  • Where can viewers find additional examples and prompts for logo design?

    -Viewers can find additional examples and prompts on the Ebaq Design blog and a book of prompts available on their website for $5.

Outlines

00:00

🎨 Logo Design with Mid Journey: Techniques and Prompts

This paragraph introduces a video tutorial on using Mid Journey for logo design. The speaker, Arek from Ebaq Design, showcases examples of logos created with Mid Journey and outlines a general structure for prompts. The focus is on choosing the type of logo (letter mark, mascot, emblem, illustrative), while noting Mid Journey's limitations with text-based logos. The tutorial also covers setting up an account on Discord and creating a private server for better workflow. Practical examples are given, such as creating a letter mark for the letter 'A' with specific attributes like 'serif font', 'vector', and 'simple'. The importance of excluding unwanted details like 'no shading' or 'realistic photo details' is emphasized to refine the results. The paragraph concludes with tips on creating mascots and emblems, as well as the idea of using artistic genres like psychedelic art to guide the AI in generating logos.

05:02

🖌️ Enhancing Logo Design with Artistic Styles and Techniques

The second paragraph delves deeper into enhancing logo design by referring to artistic genres and techniques. It starts by contrasting the results of different styles, such as cartoonish pseudo 3D shapes versus more refined pop art designs. The speaker suggests experimenting with various artistic styles like psychedelic art for an ice cream brand, emphasizing the simplicity and effectiveness of the results. The paragraph continues with tips on describing artistic techniques such as using one weight line, gradients, or screen printing to achieve distinct logo outcomes. Famous designers like Paul Rand and artistic styles like cubism are mentioned to illustrate how referencing renowned artists can influence the AI's output. The importance of negative prompts, telling the AI what not to include in the design, is highlighted as a final tip. The video concludes with a call to action to check out the speaker's blog for more examples and prompts, and mentions a book of prompts for logo designs available on the website.

Mindmap

Keywords

💡Mid Journey

Mid Journey is a tool or platform used for logo design, as mentioned in the video. It seems to be an AI-driven service that generates logo designs based on user prompts. The video demonstrates how to use this tool effectively for creating various types of logos, making it a central concept in the tutorial.

💡Logo Design

Logo design refers to the process of creating a unique visual symbol or icon that represents a brand or company. In the video, the host discusses various types of logos, such as letter marks, mascot logos, and emblems, and how to create them using Mid Journey, emphasizing the importance of logo design in branding.

💡Prompt

A prompt, in the context of the video, is a set of instructions or a description given to the Mid Journey tool to generate a specific type of logo design. The host outlines the structure of a prompt and how to customize it with keywords to achieve desired outcomes, showcasing the significance of clear and effective prompts in the design process.

💡Mascot Logo

A mascot logo is a type of logo that features a character or symbol to represent a brand. The video provides an example of creating a mascot logo using Mid Journey, highlighting the mascot's role in making a logo more memorable and relatable.

💡Emblem

An emblem is a symbolic representation, often used in logos, that serves as a badge or crest to represent a group, organization, or brand. The video script mentions creating an emblem for a motorcycle group, demonstrating how Mid Journey can be used to design such logos.

💡Artistic Genres

Artistic genres refer to different styles or categories of art. The video discusses using various artistic genres like psychedelic art, geometric design, and pop art to influence the style of the logo generated by Mid Journey, illustrating the importance of genre in shaping the final design.

💡Artistic Technique

Artistic technique involves the methods or processes used by an artist to create a work of art. The host talks about describing specific techniques, such as using one weight line or gradients, in the prompt to guide Mid Journey in generating logos with those characteristics.

💡Famous Designers

The video script suggests referencing famous designers like Paul Rand and Piet Mondrian to influence the style of the logo design. By including the names of these designers in the prompt, the AI can generate logos inspired by their distinctive styles.

💡Negative Prompt

A negative prompt is a directive to exclude certain elements or characteristics from the logo design. The video emphasizes telling Mid Journey what not to include in the design, such as 'no shading' or 'not realistic photo,' to refine the output and align it closer to the user's vision.

💡Discord

Discord is a communication platform mentioned in the video as a place to sign up and set up an account for Mid Journey. It is used as a server for users to create and manage their own private workspace for logo design, allowing for better control and privacy.

💡Brand Strategy

While not explicitly defined in the video, brand strategy is an underlying theme. It involves creating a unique brand identity, which includes logo design. The video's focus on designing logos with Mid Journey contributes to the broader topic of developing a brand strategy by establishing a strong visual identity.

Highlights

Introduction to using Mid Journey for logo design with examples.

General structure of a prompt for Mid Journey starts with a slash and includes the type of logo, subject, and style.

Mid Journey is not suitable for word marks featuring only typeface without a symbol.

Setting up an account on Mid Journey through Discord and creating a private server for work.

Creating a letter mark logo with specific font and style attributes.

Using negative prompts to exclude certain details like shading or realistic photo details.

Creating mascot logos with Mid Journey and adjusting prompts for better results.

Exploring different logo types such as emblems and the importance of keywords in prompts.

Referring to artistic genres like psychedelic art for unique logo designs.

Impact of different artistic styles on logo design outcomes.

Describing artistic techniques in prompts to guide Mid Journey's design process.

Using famous designers' names in prompts to influence the style of generated logos.

Examples of logos created using prompts referencing Paul Rand and other artists.

The importance of telling the AI what not to do with negative prompts for better results.

Access to a blog with examples and prompts discussed in the video.

Availability of a book of prompts for 50 plus styles of logo designs at a minimal cost.

Encouragement to subscribe for more content on logo design, brand strategy, and branding.